Trackify specialise in Google Analytics.
We focus on best practice implementation of your marketing and analytics tags.
We pride ourselves on ensuring data accuracy and provide you insights that are actionable for your business.
How Trackify can help...
Google Analytics Implementation
Trackify set up your Google Analytics web tracking and ensure it's configured correctly in the back end. We use the latest tools to ensure your site speed is not affected and that you can make changes to your tracking in the future without the need of a developer.
Google Analytics Configuration
Trackify set up your Google Analytics account and ensure everything has been configured correctly. From internal IP exclusions to data retention settings we've got it covered.
Google Tag Manager Implementation
Google Tag Manager is a free tool for marketers to act reactively to changes in the digital marketing space. Using Google Tag Manager, marketers are able to add tags to their website without the need of a developer. Changes and new tags can be made rapidly and do not require code changes to the website. We can provide custom development documentation for the implementation of Google Tag Manager. Once the changes have been made, we can also provide testing in the Live environment to ensure the website data is being collected accurately.
Custom Google Analytics Audits
It is crucial that the data you are using to make business decisions is accurate. Your data needs to be reliable. A Google Analytics website audit from Trackify ensures that your website measurement foundations are tracking correctly and that the data you are using is accurate.
Measurement Strategy
Not sure what to measure and why? Don’t worry - Trackify can help. We can help design a measurement strategy and framework that aligns with your business goals and KPIs.